The Manorama weekly, published by the Malayala Manorama Group in India since 1937, joined hands with the Government in the State of Kerala to arrange seeds for thousands of people who are locked in their homes.Ĭovermounts, the practice of sticking free products to magazine covers, are nothing new to the publishing industry. Francis, believes the 30% increase in circulation can also partly be attributed to the free vegetable seeds that now come with each copy. Although publishers worldwide have seen a spike in interest for content from respected and trusted brands during this time, editor-in-charge, K. Manorama Weekly, a family entertainment magazine published in the Malayalam language, has seen a record increase in copy sales during India’s Covid-19 lockdown. Subscribers get their seed packets glued to the magazine. Manorama Weekly published during the Covid-19 lockdown Photo: FIPPĪnyone trying to start their own vegetable garden during the Covid-19 lockdown and experienced how tough it is to find home-delivered vegetable seeds will wish they were subscribers to India’s Manorama Weekly magazine.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |